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About Hero4Heroes

Marijana Hero, a fashion designer from Rijeka, designs clothes and fashion accessories under the Hero4Heroes brand.

After graduating from the Faculty of Textile Technology at the University of Zagreb, she returned to Rijeka, where she has been designing playful, exuberant creations, bursting with color and ornamented with carefully crafted details. Each creation is unique; it is an unfinished story, completed by the personality and attitude of the woman who wears it. Hero4Heroes creates fashion for heroines – little girls, young women, students, mothers, business women, grandmothers – for bold women, brave enough to exchange greyness for color and thus express their strong personality.



Hero4Heroes design is comprised of many details, textile collages, printed materials and unavoidable sequins, which are shaped in new mosaics and forms each season. Every collection also brings some tweed suits as well as playful jeans with patchwork.


In addition to unique dresses, Hero4Heroes is also known for its Superheroicly bags. These modern bags with vintage elements, charming, cheerful and playful, feature a recognizable pocket for personal information where each owner-superheroine writes down her name, nickname, superpowers, plan A, plan B, etc.

They come in two sizes, mini and midi, and also as belt bags, convenient for nights out, travelling and concerts.

In 2017, Hero4Heroes introduced Superheroicly shoes: high heeled, multicolored, brave and bold, simply made for 21st-century heroines.


Hero4Heroes participated in various fashion shows, such as  Riječke stepenice, City 45 20 and Extravagant Gala, as well as in several lookbooks on the portal Moda.hr. In December 2016, an interview with the designer Marijana Hero was published in the renowned Dubai fashion magazine “Ego”, in which she talked about her work and how her brand was born.

In September 2017 Hero4Heroes presented new SS18 collection on New York Fashion week by Oxford Studio organization.


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